
Fundraising8 min read
Three Numbers Every Founder Should Know Before Raising
Investors decide fast, and they decide on a handful of figures. Know these three cold before you walk into the room.
By Olubunmi Nmerenu, ACA

Investors decide fast, and they decide on a handful of figures. Know these three cold before you walk into the room.

You can be profitable on paper and still miss payroll. The gap is working capital: the cash trapped between paying your suppliers and collecting from your customers.

The monthly investor update is the highest-return hour a founder spends. Done well, it turns backers into a second team. Done badly, or not at all, it lets the relationship, and the next cheque, go cold.